Economics: Japan's 'hidden champions' - the country's winners

Japan's hidden champions are as global as brands such as Canon (photo:dpa)
Japan's hidden champions are as global as brands such as Canon (photo:dpa)

Japan's small-scale entrepreneurs, who have used their skills to dominate niche markets, are role models for the country's SMEs to look towards international markets. These profitable 'hidden champions' demonstrate small business can be up there with the likes of international brands such as Toyota, Canon and Nintendo as Japan moves towards globilisation, explains GIS expert Professor Dr Stefan Lippert in this briefing.

HIDDEN champions are unknown global market leaders with annual turnover not exceeding US$4billion.

Most of them produce inconspicuous products, but in the market for these products they are ranked top in the world.

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